Después del éxito de las tiendas Amazon Go en Estados Unidos, el gigante del ecommerce quiere seguir dando pasos adelante y difuminar cada vez más la línea entre lo real y lo virtual. Así, sus planes de futuro pasan por llevar a las calles parte de su actividad y online y el próximo reto pasa por lanzar una tienda de ropa física. Su nombre, Amazon Style.
At Amazon Style we will have an advanced experience when buying clothes.One of the highlights is that garments will not have a traditional label.Instead, we will have a QR code where we can see the details about each product: price, available sizes, colors ... If we want to try something, from the mobile we select garment, size and color and an employee will take the product to the testers so that weWe can try it.To access the individual tester we will also need our mobile, since they will assign us a kind of digital key to open the door.There will wait for us, so we will not have to load with them throughout the store.
As a curiosity, and in an attempt to make a cross sale or that, at least, we do not leave empty -handed, we will also find other garments in the tested, selected by the employee, which can combine well with the chosen clothes orthat can be good alternatives in case the others do not look good.We will also have a touch screen to be able to make more requests.
In the event that we do not want.
At the moment, we do not have an exact opening date, but we do know that the company's plans go to open Amazon Style before the end of 2022.Its location has been released: we will have it at the American Shopping Center, in Los Angeles.
Via |Daily Advent
