The convenience points or local businesses to which consumers can go to send their packages or to pick up their purchases online have doubled in just one year, from 40% to 81%, which means that most stores online from Spain already allow this possibility to satisfy a clientele that increasingly demands more.
The flexibility and comfort offered by this method, as well as the benefits it brings to reduce the ecological impact in the logistics sector, are some of the reasons that explain the boom that this alternative is experiencing, according to a study by Mondial Relay.
According to this company, the rapid adaptation to this model is also a sign of the high competitiveness in the Spanish market, both among online merchants and among logistics companies. For both of them, it is very important to be up to date with the new forms of package distribution and transport, in order to offer their clients an experience that can be up to the competition.
Another collection method that has grown in recent years is automatic lockers, an option that 27% of Spanish online stores already offer. In addition, there is an additional 22% of businesses that are also considering incorporating this alternative, which means that almost half of online stores in Spain (49%) already offer pick-up at automatic lockers or contemplate doing so, and it is expected that this method keep growing too.
On the other hand, a majority of companies (60%) agree that their main objective for this year is to establish a delivery service in less than a day. When setting this goal, it is important to understand that consumers are not only seeking more and more freedom to receive their purchases, but also expect greater immediacy and have their products as soon as possible, and one of the great challenges of electronic commerce is to be able to deliver purchases faster.
The products that Spanish consumers currently buy the most on the Internet are clothing and fashion (60%) and hygiene, beauty and health (50%). In addition, among the criteria most valued by users when choosing a transport company, the proposed delivery time (for 56%), the security of the package (for 42%) and a reliable package tracking option stand out. (for 40%).
